Interviewed two top execs at Udemy today about how might we help experts publish online courses.
Here are the questions and some notes:
In your own words, how would you describe Udemy’s role in the educational market?
- Strong focus on continuing education content
- Create high quality content to be able to attend the needs of the learners
What are the biggest challenges it faces in attending to the learner’s needs and goals?
- Create mind set that learning is something you have to do continuosly.
- How do we educate people about continuing with their own education.
- How to install a growth mindset.
What is the relationship between Udemy and the educators who create content?
- Closer relationship with a few high achieving teachers.
- Udemy has private discussion groups on Facebook that are very active.
How does the platform scaffold educators to create better courses, besides the Udemy’s courses on the subject?
- Send a test video to see if you’ve got all the settings correct
- Tips and tricks on the side bars
- Community of co-creation where they help each other out, peer-review and share techniques
- Instructor’s handbook: what is the exact sequence for a course depending on the skill level of the student and the subject matter?
How does the course review process work?
- 1500 reviews a month
- Secret sauce as to how they do it 🙂
What proportion of courses received have enough technical quality to be accepted?
- Most courses are
rejectedsent back for review, because they did not meet the required technical criteria (a/v quality, frame size, etc).
- Content: no introductory material about what the course is about.
If you had unlimited resources, what features would you implement on Udemy?
- No specific thing but keep on pushing towards the larger goal of takin
Questions we did not ask:
- What are the main problems teachers have in using the tool?
- What are the main problems learners have in using the tool?
What are the most popular course categories?